Through a contribution to One Warm Coat™, Kahlua is lifting spirits with its “Share the Warmth” campaign.
Beginning October 1, each person who visits www.facebook.com/kahlua and clicks the “Share the Warmth” button will trigger a $1 donation from Kahlua to One Warm Coat, with a maximum goal of up to $100,000. Funds will be used by One Warm Coat to help support efforts in the promotion of local coat drives and in giving back to communities across the country. Other ways to trigger a donation include: clicking a button on the Kahlua Facebook page to “toast friends” and invite them to participate in the “Share the Warmth” initiative; or scanning a QR code on point of sale materials at retailers where Kahlua is sold.
“The holiday season is a time to enjoy warmth and spark meaningful connections,” said Anna Battiloro, Senior Brand Manager, Kahlua. “Every person who clicks the ‘Share the Warmth’ button helps Kahlua support One Warm Coat and give back to local communities.”